T E R R A V E N T U R E S M O N O G R A M L O G O
In this project, we were provided two letters that we were to make into a logo and create a corresponding brand. The company created was called Terraventures, an outdoor apparel brand.
I D E A T I O N
Thumbnails:
We were tasked to create 48 thumbnails to come up with ideas for possible logos.
Digital Roughs:
The next step was to choose at least three logo thumbs to move into Illustrator and create digital roughs.
F I N A L S
The final, full-color, logo was created in Illustrator and colors were chosen to enhance and compliment the brand itself.
Mock-Ups:
Part of the project was also to choose items to mock up the logo onto that would make sense with the brand you had created.
Finishing Touches:
Finally, we were tasked with choosing a color scheme for the brand, as well as creating two different variants to the logo; one in greyscale and one for social media.
